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ERIC Number: EJ1247130
Record Type: Journal
Publication Date: 2020-Mar
Pages: 27
Abstractor: As Provided
ISSN: ISSN-1360-2357
Framework Design of University Communication Model (UCOM) to Enhance Continuous Intentions in Teaching and E-Learning Process
Tawafak, Ragad M.; Romli, Awanis B. T.; Arshah, Ruzaini bin Abdullah; Malik, Sohail Iqbal
Education and Information Technologies, v25 n2 p817-843 Mar 2020
The technology enhancement learning (TEL) needs continuous use and high perception from learners with collaborative of technologies and multi-media applications. The problem of continuous intention in e-learning applications relies on the type of technology used that changes from one university to another. This study aims to design a framework developed from University Communication Model (UCOM) model to enhance the teaching and learning process of universities. This framework gives a high rate of significance and accurate results by examining the relationship between the factors of e-learning application and technology acceptance model (TAM). In additions, an extra factor used for continuous intention to use e-learning applications. The method used shows a survey distributed between 297 participants to validate the hypothesis proposed. The results evaluated by partial-least-structure (PLS) program, suggest and prove the significant use of (UCOM) as a continuous intention in e-learning based on 16 tested hypotheses of model item constructs.
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Publication Type: Journal Articles; Reports - Research
Education Level: Higher Education; Postsecondary Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A