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Adams, Amelia – College and University, 2009
This article focuses on the interaction between students and institutions as they move toward decisions related to college attendance. Enrollment managers will find this information useful as they work within their institution to develop and revise long-term recruiting strategies that benefit both the institution and future students. Typically,…
Descriptors: College Choice, College Attendance, Enrollment Management, Interaction
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Kennedy, Eugene; Bateman, Mark – College and University, 1999
Using data from a national longitudinal survey, a study explored factors predisposing students from single- and two-parent families to pursue postsecondary education and identified implications for enrollment managers and researchers. Results indicate that, although parents play the most pivotal role for each group of students, mothers are of…
Descriptors: College Applicants, College Bound Students, College Choice, Decision Making