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Brown, James W. – Canadian Modern Language Review, 1983
Approaches taken in the United States and France to use of visual pedagogy are compared and discussed. The necessity of integrating semiotic theory and visual pedagogy is underscored, a semiotic model of visual literacy and decoding is outlined, and some advertisements are analyzed, giving suggestions for teaching use. (MSE)
Descriptors: Advertising, Commercial Art, Comparative Education, Educational Theories
Peer reviewed Peer reviewed
Danesi, Marcel – Canadian Modern Language Review, 1983
The use of graphics for teaching the structure of the target language is examined as an extension of the traditional use of graphics to teach vocabulary and text comprehension. The concept is illustrated with examples from several languages. (MSE)
Descriptors: Classification, Diagrams, Grammar, Second Language Instruction
Peer reviewed Peer reviewed
Lentz, Francois – Canadian Modern Language Review, 1988
Suggests a variety of class activities analyzing the language used in French-language advertisements. (MSE)
Descriptors: Advertising, Class Activities, Classroom Techniques, Discourse Analysis
Peer reviewed Peer reviewed
Brown, James W. – Canadian Modern Language Review, 1980
Discusses the use of visual materials in second language instruction to produce verbal utterances. (AM)
Descriptors: Second Language Instruction, Semiotics, Speech Communication, Speech Skills
Peer reviewed Peer reviewed
Tremblay, Roger – Canadian Modern Language Review, 1980
Presents a typology of comic strips and suggests some ways of using the comics in the second language classroom. (AM)
Descriptors: Classification, Comics (Publications), Second Language Instruction, Teaching Methods
Peer reviewed Peer reviewed
Wood, Richard E. – Canadian Modern Language Review, 1979
Describes how the use of stamps from francophone and other countries may be an adjunct to the teaching of French language and culture. (AM)
Descriptors: Cultural Education, Cultural Influences, Educational Media, Foreign Culture
Peer reviewed Peer reviewed
Hammerly, Hector – Canadian Modern Language Review, 1979
Examines various approaches to the teaching of word meanings in the second language classroom, including the use of translation, visual aids, and direct methods. (AM)
Descriptors: Definitions, Dictionaries, Language Instruction, Second Language Learning
Peer reviewed Peer reviewed
Morain, Genelle – Canadian Modern Language Review, 1979
Describes the use of the "cultoon," an informative cartoon depicting some aspect of a culture, to develop cultural understanding. (AM)
Descriptors: Body Language, Cartoons, Cross Cultural Training, Cultural Differences
Peer reviewed Peer reviewed
Mollica, Anthony – Canadian Modern Language Review, 1979
Describes the use of advertisements in language instruction, with particular attention to the language of advertisements, including the conative and emotive functions, linguistic shock, translation, humor, and cultural information. (AM)
Descriptors: Commercial Art, Educational Media, Humor, Language Instruction