NotesFAQContact Us
Search Tips
Back to results
Peer reviewed Peer reviewed
Direct linkDirect link
ERIC Number: EJ911180
Record Type: Journal
Publication Date: 2010-Dec
Pages: 6
Abstractor: ERIC
ISSN: ISSN-1080-5699
YouTube Video Project: A "Cool" Way to Learn Communication Ethics
Lehman, Carol M.; DuFrene, Debbie D.; Lehman, Mark W.
Business Communication Quarterly, v73 n4 p444-449 Dec 2010
The millennial generation embraces new technologies as a natural way of accessing and exchanging information, staying connected, and having fun. YouTube, a video-sharing site that allows users to upload, view, and share video clips, is among the latest "cool" technologies for enjoying quick laughs, employing a wide variety of corporate activities, and also communicating relevant, engaging instructional content for today's students. This article describes a YouTube video class project that is a natural fit with today's students because it involves cutting-edge social media while addressing a critical component of professional development-communication ethics. This project encourages critical thinking, creativity, and applied learning in a team environment using a "cool" new media tool.
SAGE Publications. 2455 Teller Road, Thousand Oaks, CA 91320. Tel: 800-818-7243; Tel: 805-499-9774; Fax: 800-583-2665; e-mail:; Web site:
Publication Type: Journal Articles; Reports - Descriptive
Education Level: Higher Education; Postsecondary Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A