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ERIC Number: ED285523
Record Type: Non-Journal
Publication Date: 1987-Jan
Pages: 11
Abstractor: N/A
Reference Count: N/A
ISBN: N/A
ISSN: N/A
Are Media Merely Vehicles for Instruction?
Winn, William
In assessing the validity of Clark's (1983) argument that media have no real effect on learning, the fourth of four symposium papers identifies five aspects of media which might affect learning: (1) the technology used; (2) the symbol systems employed; (3) the content conveyed; (4) the setting in which the media are encountered; and (5) the thoroughness of the design of the messages conveyed. Noting that Clark's argument deals only with the technology used for the delivery of instruction, the impact on learning of the other four aspects of media is examined, including relationships between technology and the other aspects of media. Evidence is presented that these aspects of media affect learning and are typically associated with a medium's technology, but it is pointed out that these relationships are correlational rather than causal and do not mean that the technology has an effect on learning. It is concluded that higher-order principles rather than techniques with limited validity need to be studied to account for how people learn. A list of 16 references is included. (MES)
Publication Type: Information Analyses; Speeches/Meeting Papers
Education Level: N/A
Audience: Researchers
Language: English
Sponsor: N/A
Authoring Institution: N/A