Higher education has witnessed unprecedented changes in the last two decades -- a highly competitive global market, varying nature of work, industry expectations, learning preferences, advancement in technology, and to top it all a pandemic. To sustain and remain competitive Higher Educational Institutions (HEIs) have shown an increased interest…

The propensity to cheat is intrinsic to every kind of education or training that requires effort and commitment. Academic dishonesty is a significant issue among secondary and postsecondary students worldwide. The majority of students have been involved in at least one kind of academic dishonesty in the preceding academic year. The fraud triangle…

This article investigates entrepreneurial marketing (EM) and use of business recovery frameworks within experiential learning cycles (ELC)s to investigate post-COVID learning techniques during the learning process. Three distinct post-graduate learner cohorts took part in the study consisting of part-time MBA entrepreneurs from the United Kingdom,…

Purpose: This paper aims to explore the student psychological contract in the post-pandemic induced hybrid mode of the academic ecosystem in residential business schools of India. The study puts forth three facets of understanding student expectations for contract fulfillment: the business school, academic staff (faculty) and peers.…

Project management (PM) career choice is important as millions of new projects will need skilled and motivated project managers. Therefore, the younger generation must be motivated to acquire the necessary skills to deal with project complexities and dynamics. In previous research, the factors that impact students' perceptions of their learning…

Marketing and branding of higher education occupy an important space today in the extremely competitive B-school market. This paper aims to explore the drivers of brand loyalty and advocacy in the context of business school brands. The study examines the connections between brand experience, brand love and brand trust in the context of business…

Advertising has always played an important role in creating visibility for educational institutions. In today's time, digital marketing is the sought-after mode as there has been a significant shift from offline to online advertising. With the evolving times, flexibility and convenience take significant importance and it is critical for…

The purpose of this paper is to evaluate the levels of awareness, degree of familiarity, willingness of educators to embrace the Artificial Intelligence (AI) environment and to evaluate the potential benefits that they can have from AI in their teaching activities. Exploratory research was conducted at 14 business schools and to achieve the goals…

Due to COVID-19, there was a sudden shift from offline campus learning to emergency remote learning. Consequently, there is little understanding of students' preferences, perceptions, and attitudes regarding online education. This research paper aims to bridge this gap through the study conducted over 3 months in three stages for business…

Tourism for its intrinsic character of people, planet and profit has been an enduring area of research for sustainable policy and practices. Planning and implementing sustainable tourism in India are largely shaped and groomed in the classrooms. Currently, over two hundred universities across the country offer tourism programs. The current study…

The research followed a three-step methodology to determine the intertwining between "innovation" and "internationalization" in elite business schools. First, linear regression (OLS) to understand the correlation between internationalization and innovation. Second, one-way multivariate analysis of variance (MANOVA) to…

Purpose: The paper makes an endeavour to explore the efficacy of service learning (SL) pedagogy in inculcating the value of diversity, equity and inclusion (DEI) with a focus on management education in India. Design/methodology/approach: The research methodology comprises a systematic survey of select relevant literature on SL and applying a novel…

Purpose: The present paper concerns the domestic and international accreditations of business schools to find the commonalities in various accreditation standards. The study also addresses cost involvement and comparisons between various accreditations. Design/methodology/approach: The research examined the requirements, methods and preparations…

Purpose: Considering entrepreneurship education (EE) theory as a base, this paper aims to examine the impact of EE upon building entrepreneurial intentions. In addition, it investigates the impact of student's age, gender and degree or course background in developing students entrepreneurial intentions. Design/methodology/approach: A sample of 309…

The theme of the study is to explore the areas of academic stress and depression among law and business students. So many researchers in the fields of behavioral science have carried out extensive research on components of academic stress and other stresses which also shows the impact on students. This research further tries to enlighten each one…