ERIC Number: EJ348920
Record Type: Journal
Publication Date: 1987
Reference Count: N/A
Retrospective: Ivy Lee and the German Dye Trust.
Hainsworth, Brad E.
Public Relations Review, v13 n1 p35-44 Spr 1987
Examines the relationship between public relations trailblazer Ivy Lee and the German Dye Trust, which became an agent for the policies of Adolf Hitler. Discusses how Lee's efforts to use this relationship to persuade his contacts to influence the Nazi leadership failed because of his formal connection with this group. (JD)
Publication Type: Journal Articles; Opinion Papers
Education Level: N/A
Authoring Institution: N/A