ERIC Number: ED093316
Record Type: Non-Journal
Publication Date: 1974
Television Traffic: A One-Way Street? A Survey and Analysis of the International Flow of Television Programme Material. Reports and Papers on Mass Communication No. 70.
Nordenstreng, Kaarle; Varis, Tapio
An international inventory was made to determine the composition of television programs, particularly from the point of view of program material exported to a country outside. A survey was also made of the international networks for sales and exchanges of program material for broadcast. A report of these studies includes the scope and methods of the studies, a discussion of the structure of TV programing, and a description of the international flow of TV programs. A second part analyzes and discusses the international flow of TV material. Several papers presented at a symposium held at Tampere, Finland, are presented, along with a summary and discussion. Among the studies' conclusions are that television traffic is a one-way street. (WCM/JY)
Descriptors: International Programs, Mass Media, Programing (Broadcast), Television, Television Research, Television Surveys
UNIPUB, Inc., P. O. Box 433, Murray Hill Station, New York, New York 10016 ($2.00)
Publication Type: Reports - Research
Education Level: N/A
Authoring Institution: United Nations Educational, Scientific, and Cultural Organization, Paris (France).