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Reardon, James; Miller, Chip; McCorkle, Denny – Journal of International Education in Business, 2022
Purpose: This research aims to examine business students' geographic interests and motivations for study abroad. Design/methodology/approach: Two hundred sixty-seven undergraduate business students from a midwestern university completed the survey on perceived benefits and obstacles of studying abroad (personal and professional), geographic…
Descriptors: Study Abroad, Decision Making, College Choice, Student Attitudes
Taylor, Carol; McCaig, Colin – Higher Education Academy, 2014
The policy environment for universities in England has changed significantly over the past few years. This can be seen most obviously in relation to the funding of undergraduate education, but other changes will come to be seen as equally influential in the long term. One example is the change to the policy on controlling student numbers, which is…
Descriptors: Higher Education, Competition, Student Characteristics, Educational Environment
Fram, Eugene H. – 1971
The usefulness of marketing functions as they relate to higher education enrollment and financial problems is addressed, and proven marketing principles that have been violated by higher education decision-makers are considered. It is suggested that a college or university operation can be examined within the same context as any product…
Descriptors: Advertising, College Administration, College Planning, College Students
North East Association for Institutional Research. – 1983
Proceedings of the 1983 conference of the North East Association for Institutional Research are presented. The contribution of institutional research to university decision making and the topics of student outcomes assessment, retention/attrition studies, marketing/market research, departmental studies, computer and technological applications, and…
Descriptors: Academic Persistence, College Administration, College Bound Students, College Planning
North East Association for Institutional Research. – 1988
The 1988 annual conference of the North East Association for Institutional Research focused on strategic choice. Selected papers included: "Fact Books: Paper-Based or Electronic?" (T. Gusler); "Electronic Factbooks" (J. Jacobsen); "A Comparative Analysis of Community College Administrators' and Adult Evening Credit Course…
Descriptors: Academic Standards, Admission Criteria, Adult Learning, Alumni