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Roberson, Angela A.; McKinney, Cliff; Walker, Courtney; Coleman, Ashley – Journal of American College Health, 2018
Objective: To investigate how alcohol marketing and peers may promote college students' alcohol use through social media. Participants: College students (N = 682) aged 18 to 22¬†years from a large Southern university completed paper surveys in April 2014. Methods: Structural equation modeling was used to investigate relationships among variables as…
Descriptors: Social Media, Peer Influence, Alcohol Abuse, Alcohol Education
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Su, Jinni; Hancock, Linda; Wattenmaker McGann, Amanda; Alshagra, Mariam; Ericson, Rhianna; Niazi, Zackaria; Dick, Danielle M.; Adkins, Amy – Journal of American College Health, 2018
Objective: To evaluate the effect of a campus-wide social norms marketing intervention on alcohol-use perceptions, consumption, and blackouts at a large, urban, public university. Participants: 4,172 college students (1,208 freshmen, 1,159 sophomores, 953 juniors, and 852 seniors) who completed surveys in Spring 2015 for the Spit for Science…
Descriptors: Program Effectiveness, Intervention, Drinking, Student Surveys
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Scarapicchia, Tanya M. F.; Sabiston, Catherine M. F.; Brownrigg, Michelle; Blackburn-Evans, Althea; Cressy, Jill; Robb, Janine; Faulkner, Guy E. J. – Journal of American College Health, 2015
Objective: MoveU is a social marketing initiative aimed at increasing moderate-to-vigorous physical activity (MVPA) among undergraduate students. Using the Hierarchy of Effects model (HOEM), this study identified awareness of MoveU and examined associations between awareness, outcome expectations, self-efficacy, intentions, and MVPA. Participants:…
Descriptors: Marketing, Path Analysis, Health Promotion, Health Behavior
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Peterson, Sharon; Duncan, Diana Poovey; Null, Dawn Bloyd; Roth, Sara Long; Gill, Lynn – Journal of American College Health, 2010
Objective: Determine the effects of a short-term, multi-faceted, point-of-selection intervention on college students' perceptions and selection of 10 targeted healthful foods in a university dining hall and changes in their self-reported overall eating behaviors. Participants: 104 college students, (age 18-23) completed pre-I and post-I surveys.…
Descriptors: College Students, Intervention, Student Attitudes, Food
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Martin, Barbara Alvarez; McCoy, Thomas P.; Champion, Heather; Parries, Maria T.; DuRant, Robert H.; Mitra, Ananda; Rhodes, Scott D. – Journal of American College Health, 2009
Objective: Alcohol use among college students is pervasive and affected by economic factors such as personal income and alcohol price. The authors examined the relationship among students' spending money, drinking rate, and alcohol-related consequences. Participants: In 2005, the authors conducted a Web-based survey among a random sample of 3,634…
Descriptors: Undergraduate Students, Sororities, Fraternities, Student Characteristics