NotesFAQContact Us
Search Tips
Publication Date
In 20190
Since 20180
Since 2015 (last 5 years)0
Since 2010 (last 10 years)0
Since 2000 (last 20 years)2
Education Level
Laws, Policies, & Programs
Copyright Law 19761
Earned Income Tax Credit1
Assessments and Surveys
What Works Clearinghouse Rating
Showing 1 to 15 of 23 results Save | Export
Peer reviewed Peer reviewed
Rhodes, Keith – WPA: Writing Program Administration, 2000
Considers the value of consciously applying marketing language to educational efforts. Urges that market analysis might lead composition administrators to go with some flows that at first might seem best resisted. Presents an introduction to marketing rhetoric. Considers examining the current "plan" for marketing composition and its effects,…
Descriptors: Educational Strategies, Higher Education, Marketing, Rhetoric
Peer reviewed Peer reviewed
Paulsen, Michael B. – Journal of Marketing for Higher Education, 1990
A marketing model of enrollment management focusing on relationships between changes in the macroenvironment, target market student preferences, college marketing mix, and enrollment is presented. Application of the model illustrates how institutions can offset, enhance, or neutralize potential enrollment effects of job market changes through…
Descriptors: Admission Criteria, College Administration, College Choice, Curriculum Design
McGilvary, Linda; Penrose, Pat – 1991
The amount of violence and inappropriate information that children receive through television and other media is a matter of concern. This paper reviews the values of fantasy play and compares those values with the effects of television viewing on New Zealand children. Both obvious and subtle messages that children receive from television are…
Descriptors: Aggression, Cartoons, Critical Viewing, Dramatic Play
Hawkins, Karen – Campus Activities Programming, 1994
Considerations in selecting quality novelty/variety entertainers to perform at colleges and universities are outlined. Advantages of this genre include newness, package marketing, affordability, ease of planning, great visual effects, ease of drop-by programming, custom tailoring, mass appeal. Concerns include limited individual interaction in…
Descriptors: Advertising, Costs, Extracurricular Activities, Higher Education
Greenberger, Debbie; Anselmi, Robert – 2003
This guide explains how to design and implement financial work supports in order to improve family and child well-being. The information provided draws heavily from the study of these three programs that increased employment and earnings while improving employment stability, boosting income, and reducing poverty: Minnesota Family Investment…
Descriptors: Child Welfare, Employment Programs, Federal Legislation, Federal State Relationship
Actis, Bev – CAUSE/EFFECT, 1995
The process that Kenyon College (Ohio) used in researching development of a campus-wide information system (CWIS) is outlined, and the most important issues to be considered in launching a successful CWIS are identified, including resources, needs, ownership, access, personnel, content, policy, design, staffing, marketing, and ongoing development.…
Descriptors: Access to Information, College Administration, Computer Networks, Higher Education
Jenkins, Andrew P. – 1996
This guide focuses on over-the-counter (OTC) stimulants sold to high school aged athletes and dieters as "herbal energizers," food supplements, and fatigue reducers. While advertising often makes them appear healthful and harmless, all of these stimulants belong in the class "sympathomimetic amines," so called because they…
Descriptors: Adolescents, Advertising, Athletes, Drug Abuse
Substance Abuse and Mental Health Services Administration (DHHS/PHS), Rockville, MD. Center for Substance Abuse Prevention. – 1997
This curriculum guide for educators, youth group leaders, and health professionals provides materials for teaching young people to critically evaluate the media which influences them, with particular reference to alcohol and tobacco use. Part 1, "Youth, Media, Tobacco, Alcohol," presents background facts and concepts. The relationship of…
Descriptors: Adolescents, Critical Thinking, Drinking, Mass Media Effects
Hossler, Don – 1984
Enrollment management is discussed with focus on the expanding role of admissions professions and their increasing impact on institutional policymaking. Enrollment management influences the size, shape, and characteristics of a student body by directing student marketing and recruitment as well as pricing and financial aid. Attention is also…
Descriptors: Administrative Policy, Administrator Role, College Administration, College Admission
Tingling-Clemmons, Michele – 1991
In 1975, Congress established the School Breakfast Program, which gives federal funds to help schools provide morning meals to children. The Food Research and Action Center has worked to increase the number of schools participating in the program. This document is a handbook for organizing a school breakfast program at the local level. Chapters in…
Descriptors: Breakfast Programs, Child Health, Childrens Rights, Elementary Secondary Education
Dube, Paul E. – 1980
This paper is one in a publication series containing general knowledge which can help colleges and universities in the various phases of developing comprehensive cooperative education programs (see note). It discusses fundamental factors that must be considered in implementing a cooperative plan and gives guidelines for putting into effect the…
Descriptors: College Credits, College Faculty, Colleges, Cooperative Education
Davidson, Sunny; Pliska, Mary – 1986
This booklet, which is designed to help parents make informed choices about the games and toys they purchase for their children, uses manufacturers' descriptions of their products to inform parents about the themes of toys intended for use in violent pretend play, and provides information about alternatives to excessively violent toys. Briefly…
Descriptors: Catalogs, Consumer Protection, Guidelines, Play
Peer reviewed Peer reviewed
PDF on ERIC Download full text
Staton, Jana, Ed.; And Others – Dialogue, 1986
These four issues of a bulletin on the use of dialogue journals in foreign language teaching include these articles: "Dialogue Journals and Reading Comprehension"; "Secret Messages: Dialogue Journals as a Reading Event"; "The Teacher's Writing as Text"; "Using Dialogue Journals in Reading Classes";…
Descriptors: Adult Basic Education, Classroom Communication, Classroom Techniques, Computer Software
Des Jardins, Susan; Davis, Harry, Jr. – 1995
An electronic performance support system (EPSS) is a computerized system designed to increase productivity by supporting the performance of the worker on demand at the time of need. This way, workers are allowed to perform with a minimum of intervention from others. Popular examples of performance support tools, or partially implemented EPSSs,…
Descriptors: Cooperation, Focus Groups, Improvement Programs, Job Performance
Silver, Rosalind, Ed.; Thoman, Elizabeth, Ed. – Media & Values, 1991
This issue of "Media & Values" provides essays and teaching ideas for addressing the influence of the media in society and the growing incidence of addiction. Articles in this issue include: (1) "Culture of Addiction" (Rosalind Silver); (2) "Crack and the Box" (Pete Hamill); (3) "When It Comes to Drugs, Beware the Censor's Fix" (David Musto); (4)…
Descriptors: Advertising, Alcohol Education, Antisocial Behavior, Critical Viewing
Previous Page | Next Page ยป
Pages: 1  |  2