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Baudino, Frank, Ed.; Johnson, Carolyn, Ed. – Online Submission, 2015
Nineteen scholarly papers and seventeen abstracts comprise the content of the fifteenth annual Brick and Click Libraries Conference, held annually at Northwest Missouri State University in Maryville, Missouri. The proceedings, authored by academic librarians and presented at the symposium, portray the contemporary and future face of librarianship.…
Descriptors: Academic Libraries, Library Services, Library Instruction, Information Literacy
Boston Univ., MA. School of Public Communication. – 1974
John Hancock Life Insurance Company and Boston University sponsored a symposium on the new media and public communication. The keynote address by Frank Shakespeare was on the unconscious bias of network news. Three speakers discussed citizen access to information and television channels with reference to First Amendment rights and FCC regulations.…
Descriptors: Cable Television, Communication Problems, Communications, Conferences
Jerman, Jerry, Ed. – Association for Continuing Higher Education, 2009
The 2009 proceedings of the Association for Continuing Higher Education represent the professional presentations of the keynote sessions, the concurrent sessions, and the business meeting of the association's 71st annual conference, held at the Sheraton Society Hill Hotel in Philadelphia on November 15-18, 2009. The conference provided an engaging…
Descriptors: Conferences (Gatherings), Administrator Education, Distance Education, Outreach Programs
2002
The Advertising Division of the proceedings contains the following 20 papers: "Business and Communication Programs' Contribution in Advertising Education and Research: A Comparison" (Tien-tsung Lee); "Attributions of Advertising Influence Via Third-Person Perceptions: A Review and Synthesis" (Don Umphrey); "Advertising…
Descriptors: Advertising, Context Effect, Credibility, Cross Cultural Studies
Gray, Howard, Ed. – 1986
This publication contains 24 invited papers on leisure, parks and recreation issues. The papers include professional perspectives that range from the hands-on practical issues to innovative research projects and practical program developments that were prepared especially for the symposium. Among the papers included are: (1) "A Professional…
Descriptors: Exercise, Leisure Time, Management Systems, Marketing
North East Association for Institutional Research. – 1983
Proceedings of the 1983 conference of the North East Association for Institutional Research are presented. The contribution of institutional research to university decision making and the topics of student outcomes assessment, retention/attrition studies, marketing/market research, departmental studies, computer and technological applications, and…
Descriptors: Academic Persistence, College Administration, College Bound Students, College Planning
North East Association for Institutional Research. – 1980
The Seventh Annual Conference of the North East Association for Institutional Research (October 30-November 1, 1980) proceedings are presented on the conference theme, "Institutional Research in the Decade Ahead: Enhancing Performance." Thirty papers are contained in their entirety on topics including: the American university and its publics;…
Descriptors: Budgeting, College Admission, College Choice, College Faculty
Stallings, Patricia, Ed. – 1999
This document contains 21 presentations from a conference on business and marketing education. The following papers are included: "Business and Marketing Education: In Tune with the Times" (Clarice P. Brantley); "Portfolio Assessment--A Sure Winner" (Ann Bullock); "The Effect of the Year 2000 on Web Page Maintenance"…
Descriptors: Academic Achievement, Business Communication, Business Education, Classroom Techniques
Association for Education in Journalism and Mass Communication. – 1997
The Advertising section of the Proceedings contains the following 13 papers: "Offering a Creative Track in the Advertising Major: A Case History" (Beth E. Barnes and Carla V. Lloyd); "Messages of Individualism in French, Spanish, and American Television Advertising" (Ronald E. Taylor and Joyce Wolburg); "Frequency Levels…
Descriptors: Advertising, Comparative Analysis, Females, Internet
Association for Education in Journalism and Mass Communication. – 1991
The Public Relations section of the proceedings contains the following 14 papers: "Telling the Truth in Public Relations: An Application of the Narrative Paradigm" (Stephen P. Banks); "Teaching Fund Raising in Public Relations Programs: A National Study of the Attitudes and Behaviors of Educators" (Kathleen S. Kelly); "The…
Descriptors: Careers, Communication Research, Computer Software, Crisis Management
Tweed, W. A.; And Others – 1979
The speeches presented in this compilation address the topic of employee fitness and are given by professionals in health management, fitness consulting, and marketing and program development. An overview of developments by the Canadian federal government in the area of employee fitness is given in the first speech. A brief history of federal…
Descriptors: Business Responsibility, Employer Employee Relationship, Foreign Countries, Government Role
Henderson, Karla A., Comp.; Bialeschki, M. Deborah, Comp. – 1982
Abstracts are presented of twelve presentations made at the March 1982 National Convention of the American Camping Association: (1) the operations and environment of a summer residential camp serving individuals with disabilities, and the relationships among staff members' perceptions of the organizational climate, acceptance of self, acceptance…
Descriptors: Adolescents, Adventure Education, Camping, Disease Incidence
Association for Education in Journalism and Mass Communication. – 2000
The Advertising Division section of the proceedings contains the following 14 papers: "The Effectiveness of Banner Advertisements: Involvement and Click-Through" (Chang-Hoan Cho and John D. Leckenby); "Messages of Hope: Developing Health Campaigns that Address Misperceptions of Breast Cancer Held by Women of Color" (Cynthia M.…
Descriptors: Adolescents, Advertising, Agenda Setting, Audience Response
Wilkinson, Kelly S., Ed. – 2000
These six papers present sound research in business education. "Status of Full- and Part-Time Business Faculty at Two-Year College and Perceived Importance of Selected Professional Services" (Marcia A. Anderson, Sharon Resch) reports full-time faculty received more professional services, and part-time faculty valued professional services…
Descriptors: Academic Advising, Business Education, Business Education Teachers, Computer Literacy
Riser-Schock, Ginny, Ed. – 1979
Seventeen presentations made at the third annual conference on career planning and placement in the small college are presented. The thrust of the conference was aimed at cooperation and sharing of ideas of professionals working in one- or two-person offices within the constraints of a limited budget. Among the presentations included are (1)…
Descriptors: Career Choice, Career Counseling, Career Development, Career Education
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