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Partlo, Margaret A. – ProQuest LLC, 2015
By 2017, the Lincoln Commission (2005) projected over 1 million American students participating in education abroad programs. Although rates have increased, many reasons exist for why this goal fell short. Marketing how education abroad may assist college graduates within the labor market may persuade greater participation. By isolating factors…
Descriptors: Undergraduate Students, Study Abroad, Educational Benefits, Labor Market
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Partlo, Margaret; Ampaw, Frim – Journal of Marketing for Higher Education, 2018
Relying heavily on case or regional studies, higher education institutions market the perceived global skills that students acquire from education abroad as a value-added commodity. As industries increase their global reach, understanding the labor market effects of education abroad from a national perspective is necessary and timely. This study…
Descriptors: Undergraduate Students, Higher Education, Regression (Statistics), Business Administration Education