ERIC Number: EJ365850
Record Type: Journal
Publication Date: 1987
Conflict at Disneyland: A Root-Metaphor Analysis.
Smith, Ruth C.; Eisenberg, Eric M.
Communication Monographs, v54 n4 p367-80 Dec 1987
Uses metaphor analysis to illuminate recent conflicts at Disneyland. Discusses a 30-year change of emphasis of root-metaphors from "drama" to "family" that reflects fundamental differences between management and employees, along with the implications of this confrontation for the future of Disneyland. (NKA)
Publication Type: Journal Articles; Reports - Research; Speeches/Meeting Papers
Education Level: N/A
Authoring Institution: N/A