Television comprehension is a surprisingly demanding task for very young children. Based on a task analysis of television viewing and review of research, we suggest that by 6 months of age, infants can identify objects and people on screen. By 24 months they can comprehend and imitate simple actions contained in single shots and begin to integrate…

For some time now, questions have been asked about the impact of television and video materials on the cognitive and social development of preschoolers and older children. More recently, these same questions have been asked in relation to the extensive exposure to these media that infants and toddlers are currently experiencing. To answer these…

Television viewing has been linked to the increasing problem of obesity in young children, as well as to the development of inappropriate eating behaviours, yet the mechanism behind this link remains unclear. This study investigated the messages about food and eating that appear in a sample of preschool children's television shows and found that…

Instructors of large, general education lecture courses face a number of student engagement and learning challenges. In this article, we develop and assess an interactive lecture that introduces a theoretical perspective and three related concepts to two introductory sociology general education classrooms (n = 433). This interactive lecture…

This paper deals with media literacy as a multidimensional skill that parents and teachers possess. In this context we warn of the media-technical aspect of this skill and, within this aspect, of parents' and teachers' opinion on the presence of media in children's lives. Following that, the paper explores teachers' media-didactic competence as a…

The so-called millennial learners who currently populate college classrooms are purportedly digital natives whose repeated exposure to a host of new technologies has allegedly resulted in enhanced skills in several areas, including those related to technology and visual communication. By extension, the argument has been made that digital natives…

This paper examines three strategies of parental mediation--coviewing, restrictive mediation, and active mediation--in order to make connections, challenge, and raise questions for media literacy. Coviewing, whether it is intentional practice, or whether it functions to promote media literacy, is explored. Restrictive mediation, how it connects to…

"Do The Math," a 1-hour, live, educational television program provides on-air instruction in general math, geometry, pre-algebra and algebra to a target audience of 4th-12th graders. A team of math teachers also provides tutoring to students who call in for help with homework. The purpose of this study was to investigate whether watching…

This applied dissertation was designed to provide better understanding of issues related to parental involvement to school officials and scholars. The parental involvement at the school was very low and academic achievement was also low. The school leaders were requested to increase parental involvement and the School Improvement Plan specified…

This dissertation study examined how mothers participated and scaffolded while watching an educational television program at home with their 3- to 5-year-old children; whether maternal participation and scaffolding predicted children's learning of vocabulary, sight words, and reading skills presented in the program; and reasons (i.e.,…

The purpose of this study was to investigate the association of sociodemographic, psychosocial, and behavioral characteristics with screen time among school-age children in Korea. This study employed a nonexperimental, cross-sectional study design. A total of 370 children attending four elementary schools participated in the study. Self-report…

This paper explores the use of "The Mary Tyler Moore Show" as a teaching tool used with a group of final-year undergraduate students who gathered together last academic year (2007-8) to explore Women in Leadership, as part of a Communications course. The research focus was: How can the use of "The Mary Tyler Moore Show" (a…

Objectives: The aim of this content analysis study is to characterize the TV advertisements aired to an at-risk child population along the Texas-Mexico border. Methods: We characterized the early Saturday morning TV advertisements aired by three broadcast network categories (U.S. English language, U.S. Spanish language, and Mexican Spanish…

In 2009, the Australian Government introduced the Get Up and Grow (Commonwealth Government, 2009) guidelines for healthy eating and exercise in early childhood as one element of a range of initiatives aiming to curb childhood obesity, a problem affecting an increasing proportion of Australia children. Included in the policy recommendations are…

Research Findings: The purpose of this study was to examine the relationship between preschool children's social outcomes in the classroom (including hyperactivity, aggression, and social skills) and their media viewing habits (including the amount of television they watch and whether they watch videos/movies that are rated as inappropriate for…