This study examined what secondary students had learned from the television film "The Day After"--a dramatization of the possibility of nuclear war and its horrible consequences--and how they responded to it emotionally. A pre-test and two post-tests (one administered the day after students viewed "The Day After" and a second…

A study was undertaken to explore the processes underlying the relationship between television viewing and reading achievement. Subjects were 580 second, third, and sixth grade students from nine schools in four different geographical regions in order to provide a cross-section of students in terms of socioeconomic status (SES), urban/rural…

Australian studies show that television assists in the socialization of immigrants, changing and shaping their self-images and perceptions of reality and fostering their interpersonal communication skills. Studies conducted to evaluate the introduction of television have found that television helps in the vocabulary development of young children.…

SURVEY AND TESTING TECHNIQUES USED BY THE BRITISH BROADCASTING CORPORATION IN THE YEARS 1952-63 TO ANSWER QUESTIONS OF INTEREST TO TELEVISION PLANNERS INDICATE METHODOLOGY FOR FUTURE PLANNING RESEARCH. TO ANSWER THE BASIC QUESTION--WHAT PEOPLE ARE AVAILABLE FOR WATCHING AND LISTENING--BBC USED THE METHOD OF HAVING 2981 MEMBERS OF A NATIONAL SAMPLE…

THIS 47 PAGE BIBLIOGRAPHY HAS BEEN DEVELOPED AS AN AID TO LEGISLATORS, THEIR RESEARCH STAFFS, INSTITUTIONS OF HIGHER LEARNING, AND TO INDIVIDUAL RESEARCHERS INTERESTED IN THE AREA OF INTER-INSTITUTIONAL TELEVISION. SECONDARY SOURCES IN SOME INSTANCES HAVE BEEN INCLUDED FOR EASE IN LOCATING UNPUBLISHED MATERIALS OR FOR SUMMATIONS AND REVIEWS OF…

While the media is not directly responsible for establishing bigoted attitudes and prejudices, movies, television, radio, and print have reinforced racial prejudice and perpetuated the negative images and stereotypes of blacks in this country. Movies as early as 1902 reflect many of the early black stereotypes: the black male is stupid and lazy,…

The Philadelphia City Schools engaged in a four-year program to develop and test dual audio television, a way to help children learn more from the massive amounts of time they spend watching commercial television. The format consisted of an instructional radio broadcast which accompanied popular television shows and attempted to clarify and…

The Philadelphia City Schools engaged in a four-year program to develop and test dual audio television, a way to help children learn more from the massive amount of time they spend watching commercial television. The format consisted of an instructional radio broadcast that accompanied popular television shows and attempted to clarify and amplify…

As a follow-up to a 1970 study, interviews were conducted in 1971 in four ghetto communities (Bedford Stuyvesant, East Harlem, Chicago, and Washington, D.C.) to determine the extent to which Sesame Street was reaching preschool age children as compared to the previous year. The program's success was demonstrated by continued growth in audience,…

As the United States approaches the 25th anniversary of television in households, it is appropriate that more serious attention be given to the effects it is having on the individual, culture, and society. While few individuals expected television to have the immense influence it presently enjoys, it is both surprising and disappointing that…

For the past 100 years we have been acting as if education in school was of words, by words, and for words, but in fact verbal literacy was preceded by visual literacy when humans communicated with body language before they had speech. American educators have been concentrating efforts on the left hemisphere of the brain in which the verbal…

A formative research project sought to test viewer reactions to two pilot programs of the Carrascolendas series. A total of 360 Puerto Rican-American, Cuban-American, Mexican-American, and Anglo-American children in grades 1, 2, and 3 were observed as they watched the programs. Results indicated that there was high eye contact during the…

This study was made to evaluate the success and potential of the Columbus Video Access Center (VAC) and compare it with other access organizations operating throughout the nation. Basic trends, issues and problems now confronting public access television were related to Columbus, Indiana. The survey data were collected by: (1) telephone…

Tested cultivation hypothesis by studying relationships between amount of television viewing by high school students and college students and their estimates of chances of victimization and causes of death. Stepwise multiple regression analyses were performed to determine importance of perceived reality, demographic, and televison viewing measures…

Based on a weekly newspaper column intended to encourage parents to become involved in their children's education, this book provides encouragement and specific suggestions, in 16 chapters, for parents who want to help their children learn from everyday experiences. The chapters are: (1) "Who, Me? A Teacher?" (2) "Your Child's Self…