Oshins, Joseph H.

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Peer reviewed

ERIC Number: EJ253887

Record Type: CIJE

Publication Date: 1981-Oct

Pages: N/A

Abstractor: N/A

ISBN: N/A

ISSN: N/A

EISSN: N/A

"Snap, Crackle, and Pop": Learning from Television.

Oshins, Joseph H.

Change, v13 n7 p8-10 Oct 1981

The economics of educational television has been disappointing. Higher education can make use of television commercials and their techniques to: (1) teach specifics such as facts, pointers, or principles that would help people improve their lives; (2) attract interest for more involved study; and (3) inform people about higher education. (MLW)

Descriptors: Career Education, Economic Factors, Educational Television, General Education, Higher Education, Innovation, Mass Instruction, Teaching Methods, Telecourses, Television, Television Commercials

Publication Type: Journal Articles; Opinion Papers

Education Level: N/A

Audience: N/A

Language: English

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Authoring Institution: N/A

Grant or Contract Numbers: N/A