Peer reviewedERIC Number: EJ368694
Record Type: Journal
Publication Date: 1988
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: N/A
EISSN: N/A
The Logic of Message Design: Individual Differences in Reasoning about Communication.
O'Keefe, Barbara J.
Communication Monographs, v55 n1 p80-103 Mar 1988
Offers models of three message design logics--expressive, conventional, and rhetorical--as alternatives to the premises and beliefs of ends to means reasoning. Describes a general method of message analysis based on these models, which is exemplified in a study of messages used in addressing a regulative communication task. (MM)
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A


