ERIC Number: EJ755098
Record Type: Journal
Publication Date: 2007-Jan
Pages: 2
Abstractor: ERIC
ISBN: N/A
ISSN: ISSN-0362-8930
EISSN: N/A
A Change Is Gonna Come: Bloggers "Google Bomb" Veiled Hate Site
Barack, Lauren
School Library Journal, v53 n1 p20 Jan 2007
Keying in the search term "Martin Luther King" on Google would result in retrieving martinlutherking.com as the topmost hit. At first glance, it seems like a neutral informational site, but clicking on a few articles will unmask the hate. This site, which is owned by Don Black, a former Grand Wizard of the Ku Klux Klan, references King as a corrupt Communist under the control of a Marxist Jewish conspiracy. To push this site down in the search results and to post links to legitimate King sites, educational bloggers and others have joined a "Google bombing" campaign. This article describes the efforts made by educators for the "Google bombing" campaign.
Descriptors: Internet, Online Searching, Racial Factors, Web Sites, Information Retrieval, Search Strategies, Deception, Robustness (Statistics), Social Bias
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Publication Type: Journal Articles; Reports - Descriptive
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A

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