Long-Range Planning in Public Broadcasting: What Is It, How It Works.

Stonich, Paul J.; Karnes, W. Michael

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ERIC Number: EJ087890

Record Type: CIJE

Publication Date: 1973

Pages: N/A

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Long-Range Planning in Public Broadcasting: What Is It, How It Works

Stonich, Paul J.; Karnes, W. Michael

Public Telecommunications Review, 1, 1, 24-29, Aug 73

Articles purpose is to detail what long range planning is, how it should work, how it did work in the sample stations, and why it is important. (Author)

Descriptors: Broadcast Television, Educational Television, Management Development, Management Systems, Planning, Policy Formation, Program Budgeting, Program Development, Public Television, Scheduling

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