A case study examined a 1920 controversy between two newspapers. One of the last vestiges of the era of "yellow journalism" was the editorial "war" between the Kansas City "Star" and the Kansas City "Post" which culminated in a 1921 showdown. The "Star," a champion of main street interests and…

To measure the editorial advocacy of influential newspapers concerning the membership of the Supreme Court, a study analyzed editorials from such newspapers concerning the last five Supreme Court nominees of President Ronald Reagan (William Rehnquist, Antonin Scalia, Robert Bork, Douglas Ginsburg, and Anthony Kennedy). A telephone survey of 100…

A study examined the coverage of the 1984 Jesse Jackson presidential campaign in the "New York Times,""Washington Post,""Chicago Tribune," and "Los Angeles Times," noting (1) the number of stories that mention Jackson; (2) the total column inches devoted to the stories mentioning Jackson; (3) subject matter…

Jacques Ellul defined "prepropaganda" as the subtle and sophisticated use of news services to improve an authoritarian government's public image. Because its value is directly related to its being used sparingly, he predicted that prepropaganda would increase when an authoritarian government felt threatened and decrease when it once more…

A series of analyses of "Public and Private Schools," by James Coleman, Thomas Hoffer, and Sally Kilgore, has appeared in the form of conferences, critical papers, and news stories. This document, containing an extensive listing of commentary on the study, is inteded to serve as a reader's guide to the literature on the subject. Included…

The movement toward preservation of historical sites and objects has shifted from professional preservationists to a diverse population of individuals. Allegiance to the past has given way to recreating the past. Historical discovery occurs, for example, through visits to restructured historic sites where activities illustrate notions of how life…

This report presents tables summarizing 2,109 Canadians' reported opinions on education from a 1984 survey conducted by the Canadian Gallup Poll under the direction of the Canadian Education Association. Data are included for Canada as a whole and are also broken down by region; by the respondents' age, sex, education, income, occupation, mother…

Noting that public opinion polls are here to stay, this report focuses on the difficulties of good poll reporting in newspapers that use (1) syndicated polls; (2) private polls from political candidates, or (3) their own polls, and argues that newspapers must learn how to report them well. The first section of the report traces the history of…

The 1984 campaign between Republican Jesse Helms and Democrat Jim Hunt of North Carolina was one of the most expensive campaigns in history. The Helms campaign spent an estimated $15.6 million and Hunt is believed to have raised $9.8 million. Both sides relied heavily on television advertising. A study was conducted to measure the link between…

A study of the importance to the user of various characteristics in the printed subject indexes to abstract journals and published literature and the user's preference for the different formats available. (Author)

This study of juries' attitudes toward unattractive defendants is a part of a symposium on legislative and judicial communication. (CH)

The people reveal fears about "crime in the schools" and offer opinions on treatment of "noninterested" and recalcitrant students, training for citizenship, sports participation by girls, teacher tenure, four proposed constitutional amendments, and on many other questions. (Editors)

This thesis - together with the previous one related with the comprehension of messages - emphasises the importance of materialistic considerations (materialism in the philosophical sense of the term) in mass communication policies and also communication research. (Author)

Reports on the results of an international language planning project. (PM)

Describes how school districts with even a modest budget can improve their public relations by giving someone in the district the responsibility to act as a liaison between the school district and the news media. (Author/DN)