This paper reports on the development and use of a multiattribute evaluation model for making resource reallocation decisions in a large College of Education. Multiple criteria with measurable attributes, procedures for use, and software templates are identified, along with data from a recent cycle of reviews. Final estimates on weighted utility values for each of the program reallocation requests (largely targeted on faculty line items) are ranked and illustrated for the decision maker. Eight step-by-step processes in multiattribute evaluation techniques are discussed; as well as several criteria used (i.e., quality of outcomes, centrality to mission, program demand, uniqueness of program, and cost-effectiveness), along with their related measurable attributes. The study examined specific data concerning the performance of 17 identified measurable attributes found within five criteria that were collected from a 2-year study of 16 alternative reallocation requests. The study showed how these 16 alternatives were ranked from the most effective and highest valued option, having a utility value of 81, to the lowest valued request, having a utility value of 16. (Contains 23 references.) (GLR)