This paper examines the prominence of written English on shop signs in Japan. Based on data from a larger empirical study into multilingual signs in Tokyo, the most common ways of using English and the roman alphabet on Japanese shops signs are identified. It is argued that the ambivalent nature of English loan words plays a key role in the ever…

This study tested whether an individual's beliefs about the importance of appearance in their life is a mediator of sociocultural influences on body dissatisfaction in young girls. Participants were 265 girls in Grades 4 to 7 (M age = 10.71 years) from 5 private primary schools in metropolitan Adelaide, South Australia. Girls completed…

Describes the cosmetology program at South Garland High School in Dallas, Texas. Discusses the occupational possibilities that the occupation offers and the potential for entrepreneurs. (JOW)

The cosmetics scene is notable for constant industry and FDA checks on possibly dangerous side effects. (Editor)

This study explored college women's ideas regarding how their lives would change if their appearance were consistent with a media-supported female beauty ideal. Participants rated self-generated life changes they associated with looking like a media ideal in terms of likelihood and positivity. Women's tendency to link positive and likely life…

This longitudinal field study integrates the theories of transformational leadership (TFL) and relationship marketing to examine how TFL influences employee service performance and customer relationship outcomes by transforming both (at the micro level) the service employees' attitudes and (at the macro level) the work unit's service climate.…

GRADES OR AGES: High school. SUBJECT MATTER: Consumer education especially as it concerns the consumer's desire for beauty. Included are considerations of cosmetics, health spas, reducing salons, wigs, and jewelry. ORGANIZATION AND PHYSICAL APPEARANCE: The guide is discursively organized through the topics listed above. The physical appearance of…

Describes the design of Eastland Career Center's new cosmetology laboratory in Columbus, Ohio; the aim was to provide a hip, high-end salon image that operates functionally for classroom purposes and draws more students to the school's cosmetology program. (EV)

Some of the chemical principles and strategies used in the cosmetics industry are described. Topics include the chemistry of skin, the structure of hair, and the chemical base of cosmetics. (BB)

Cosmetology presents a complicated labor market, consisting of many people entering and leaving the field. Employment opportunities seem to be plentiful, but cosmetology is characterized by low earnings and an unusually high proportion of part-time jobs. (JOW)

To evaluate the effectiveness of its cosmetology program, the College of San Mateo sent a questionnaire to beauty salons in the college's service area. Of the 70 questionnaires sent, over half were returned. Eleven courses in the curriculum were ranked by the employer in order of importance to him, the first four being the 1,600 hours of…

An outline of the materials, equipment, and implements used for manicuring and pedicuring is presented in this course program. A guide to the services in the cosmetology field is laid out in a number of time blocks which cover: the Fingernails (3 hours), Manicure Supplies (2 hours), Manicure Techniques (20 hours), Pedicuring (5 hours), Basic…

Data from two groups of cosmetology instructors (n=15) and two groups of machinist instructors (n=17) validated the Occupational Affective Behavior Analysis instrument as capable of identifying affective behaviors viewed as important to success in a given occupation. (SK)

Describes a program for juniors and seniors at Jordan-Matthews High School in Siler City, North Carolina that aims to allow them to take and pass the North Carolina State Board of Cosmetic Art Exam. Describes the curriculum, a variety of field trips, practical experience in the beauty salon/lab at the high school, and other issues. (SR)