This paper analyzes "production stories," a genre of information literature and media responsible for teaching children how everyday things are made. As nineteenth-century families increasingly consumed tropical commodities produced by slave labor, including sugar, tea, coffee, rum, and tobacco, the production story developed in Britain…

Consumers are exposed to large amounts of advertising every day. One way to avoid being manipulated is to monitor the sources of persuasive messages. In the present study it was tested whether high exposure to advertising affects the memory and guessing processes underlying source attributions. Participants were exposed to high or low proportions…

With changing demographics and the potential impact of COVID-19 on enrollment, understanding student satisfaction, student retention, and willingness to recommend a university to prospective students is critically important. Based on a survey of business school students from two universities, this paper illustrates the impact of utilitarian and…

The interactions of users in social networks have been analyzed in the literature as sources of information on their ability to generate engagement among stakeholders in higher education institutes, which make more tactical than strategic use of social networks. This study helps identify which variables generate greater participation in Instagram…

The current study evaluated the success of implementing a blended + flipped structure in a Calculus for Life and Management Sciences course. By reimagining two of the three weekly instructional hours as online asynchronous lessons, we redesigned a 200-person section into 30-person sections, with minimal additional instructor resources. Findings…

Purpose: Higher learning institutions (HLIs) need to have quality service facilities to achieve customer satisfaction and positive word of mouth (WoM). The purpose of this study is to assess customer satisfaction as a mediator of service facility and WoM in the context of Tanzania's HLIs. Design/methodology/approach: A mixed-methods approach was…

Each year, over 450, 000 Lyme disease diagnoses are estimated to occur in the United States, and current preventive measures have been insufficient to stem the rising incidence. An effective human Lyme disease vaccine could be a powerful intervention for population-level impact. In advance of new Lyme disease vaccines coming to market, this study…

This study aims to assess the determinants of environmental sustainability among students from a tertiary education institution in Central Luzon, Philippines, during the COVID-19 pandemic. This study used a descriptive-correlational research design with the online survey as the primary data gathering tool. A total of 136 students participated in…

Parents have specific and peculiar reasons for choosing the schools that they do for their children. Numerous attempts have been made to bring clarity to the matter, but the decision-making processes for school choice -- especially as it pertains to faith-based schools -- remain somewhat murky. I posit that the religious and cultural identity of a…

In this summary of advice from museum social media writers, the author addresses a variety of challenges and opportunities faced by practitioners. From creatively tackling constraints to embracing restraint, the practice of writing for social media within museums stands apart in the pressure to perform while avoiding controversy and the need to…

The United Nations' Sustainable Development Goals (SDGs) provide a framework for building sustainable marketing strategies to improve social and natural environments. Marketing is a key factor for achieving SDG12, "Ensuring sustainable production and consumption patterns," and a new kind of marketing education is needed to engage and…

While focus group discussions have become popular across the communication research field, some researchers have pointed out the importance of studying group interactions within focus groups. However, most researchers used a qualitative approach and mostly explored the interaction between participants or between participants and the moderator.…

This study examines the visual and verbal content of advertisements in women's magazines published between 1980 and 1990 in Turkey. Based on content analysis, we established the categories of products and services, age, body parts, women's roles, clothes, and locations. We determined the five most frequent words employed in all grammatical or…

This paper critically evaluates the concept of innovation, in the context of the funding of youth work within Erasmus+ Key Acton 2, but the findings are applicable to other settings which emphasise innovation. The paper argues that, first, innovation is problematic because it lacks a definition. Second, innovation is founded on a neoliberal…

Consumerist views have increased in English higher education. At the same time, the wellbeing of university students is of growing concern. Some research suggests that consumerist views amongst students link to lower wellbeing and achievement. This prompted the current paper which speculates that the concept of autonomy (as depicted in…