This study investigates the role of social media quality in mediating the effects of marketing mix strategies on international students' decisions regarding their study destinations, focusing on Jordanian universities. Integrating consumer behavior theories, the research aims to understand how marketing mix elements--product/program quality,…

Purpose: University selection in higher education is a complex task for aspirants from a decision-making perspective. This study first aims to understand the essential parameters that affect potential students' choice of higher education institutions. It then aims to explore how these parameters or priorities have changed given the impact of the…

The aim of the study is to investigate the meaning attributed by early-career researchers to academic mobility, the sources of motivation for mobility, and the difficulties and opportunities faced by these researchers during their academic activities. The present study employed the qualitative research method in order to understand the…

Decades of research have been conducted on the factors [i.e. family socioeconomic status (SES), urban-rural divide (household registration) and high-school type] associated with higher education selection. However, few studies have disentangled the relationship between each factor and the mechanisms of inequality among these factors in higher…

In response to the critical shortage of a diverse teacher workforce, Temple Education Scholars is a "Grow Your Own" dual enrollment program model designed to promote access to postsecondary education and educator diversity. Grow Your Own programs have frequently been cited as a promising and potentially sustainable model for addressing…

Purpose: To examine the perspective of third-level university students in the context of the value proposition of construction apprenticeships in Ireland. Design/methodology/approach: The research uses a qualitative method, conducting semi-structured interviews with 20 third-level university students enrolled on a Bachelor of Science (Honours)…

In this paper, we examine the relationships between overall institutional faculty diversity and law student diversity at institutions with Top 14 law schools and Association of American Universities (AAU) member institutions with law schools over the past decade. We chose to examine these institutions because they are arguably the most influential…

Objective/Research Question: This research explores how community college students, who are underrepresented in science, technology, engineering, and mathematics (STEM) fields and aspire to vertical transfer in STEM make choices about majors and transfer destinations. The question is important to advancing equity in STEM, which continues to…

International branch campuses (IBCs) are becoming an alternative to domestic higher education institutions. Through interviews with Chinese undergraduates at a British IBC in China, this article examines the choice of a British IBC, using a combined model as the conceptual framework. It finds that the factors both affecting college choice and…

Special education teachers play an integral role in preparing students with intellectual and developmental disabilities (IDD) for a successful transition to their desired postsecondary pathways. As more opportunities arise for students with IDD to attend inclusive postsecondary education (IPSE) programs, there is a growing need for special…

China serves as an indispensable recruitment market for higher education institutions across the globe. Using large-scale administrative and survey data from one of China's pipeline provinces for sending students abroad, we provide new evidence on the factors influencing Chinese students' graduate school choices internationally. We model…

Explore the Programs & Profiles guide to discover what Minnesota has to offer. With two-year and four-year public and private institutions as well as accredited cosmetology and specialized trade schools, the profiles found in the beginning of the guide get right to the facts on tuition, fees, class sizes and required exams. The program grid,…

Due to the COVID-19 pandemic, the University of Minnesota shifted to a virtual graduate student recruitment weekend. Herein, we report on a method to conduct a virtual recruitment weekend using the business communication tool Slack. We discuss our strategy to share both research culture and the departmental culture at the University of Minnesota…

This chapter addresses how Latinx students and their families understand the process of going to and choosing to attend a community college.

Undocumented students face significant barriers in accessing postsecondary education. Previous research has focused on how individuals and schools impacted their experiences of enrolling in college. This critical qualitative study of "testimonios" with 15 undocumented Latina/o students examines how their families shaped and supported…