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Peer reviewed Peer reviewed
ERIC Number: EJ659074
Record Type: CIJE
Publication Date: 2002
Pages: N/A
Abstractor: N/A
ISSN: ISSN-0021-9436
Reading Ease of Bilingual Annual Reports.
Courtis, John K.; Hassan, Salleh
Journal of Business Communication, v39 n4 p394-413 Oct 2002
Examines reading ease between the English and Chinese versions of 65 corporate annual reports in Hong Kong and the English and Malay versions of 53 annual reports in Malaysia. Notes that the English passages in Malaysian annual reports are easier to read than the English passages in Hong Kong annual reports. Suggests that different language versions could produce different reading behavior and may have resource allocation decision-making implications. (SG)
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A