Introduction: In Onondaga County, New York, around half of all births to Black and Hispanic teenage girls are unintended. The Layla's Got You campaign consists of a chatbot and social media campaign designed to increase contraception knowledge among 16- to 25-year-old Black and Hispanic women in Onondaga County. Methods: The campaign was…

Given the creativity inherent in advertising, one useful measure of creativity may be the advertising creativity award. Although creativity awards have been used by academics, agencies, and clients as indicators of exemplary creative work, there is surprisingly little research as to what creative elements they actually represent. Senior agency…

Marketing strategy involves selecting a target market and determining the desired product positioning to attract the desired customers (Silk, 2006). Recently, community colleges have seen a decrease in student enrollment. In some cases, this was brought on by the COVID-19 pandemic; in other cases budget constraints have posed challenges to…

Investments in quality child care and full-day pre-K more than pay for themselves, especially in tough economic times. They are proven strategies for reversing the growing income inequality in New York State, the most extreme in the nation by giving every child the resources to become successful wage earners. New York State leaders must build…

This study of a return to in-person learning during the COVID-19 pandemic at a residential, liberal arts university examines the role communication played to facilitate the safety of students, faculty, staff, and the surrounding community. The study uses a grounded-theory approach to frame the communication situation, and a thematic analysis to…

In this dissertation, I analyze the development and dissemination of state-level policies to prohibit colleges from considering criminal history for purposes of admissions otherwise known as ban the box in higher education. This research engages with practical and instructive questions of how individuals or coalitions can learn from other policy…

A change in political leadership typically signals a growth in organizing campaigns to find and endorse the candidate with ideas most similar to their own. However, what if instead of focusing on finding the best candidate, organizing groups decided to focus on the conversation? How would you then use an election to engage the members of the…

New York City's new mayor, Bill de Blasio, represents a dramatic shift from his predecessor Michael Bloomberg in the area of education. Bloomberg was a national trendsetter on market reforms focused on privatization, testing, and competition. De Blasio was elected on an agenda of classroom investments, student supports, parent and community…

The construction of a successful online collaboration between distinct cultural groups requires an informed cultural awareness. This is the exploration of such an online collaboration between American and Turkish Students. The focus of the shared student interaction was the concept of corporate social responsibility. As the concept is enacted…

For nearly a decade, New York City education groups organizing to improve education under Bloomberg could regularly be found protesting on the steps of City Hall. Before the 2013 mayoral race, a typical education protest would--at its best--earn media coverage from a couple of outlets. The fact that parents, students, and teachers rally for more…

Since 1995, the Donors' Education Collaborative (DEC) has supported a range of groups--advocacy, organizing, research and policy groups--who advocate for, or whose members come from, diverse constituencies concerned about public education in New York City (NYC). DEC has also encouraged collaborations among these types of groups to leverage their…

People live and work in an era of transformation and uncertainty; they know that things are changing, but they are not sure where they are headed. One of the key forces of change is the enormous flow of information that individuals and institutions consume and produce. Awareness of knowledge flow is essential, but so is the sense that neither…

The Broad Foundation Superintendents Academy is the most prominent and most controversial training institute for school chiefs. The Academy is the flagship program of the Eli and Edythe Broad Foundation, the smallest of a triumvirate of corporate foundations that are at the heart of the billionaire campaign to remake public education in the image…

The research is conclusive: Providing a high-quality early childhood education is crucial if we are to reach our state and national goals of educational equity and excellence, preparing children for college and career. The federal government, states throughout the country, and the courts are increasingly recognizing this reality. This report…

The election of Mayor Bill de Blasio in November 2013 was a historic moment for proponents of student-centered, equity-driven public education. During the campaign, de Blasio ran on an agenda of ending New York City's "Tale of Two Cities" and elevated a comprehensive vision for improving the city's more than 1,800 public schools as a…