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Levenburg, Nancy1
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Levenburg, Nancy – Michigan Community College Journal: Research & Practice, 1997
Demonstrates how colleges can use distance education to attract and retain a "critical mass" of learners for distance programs. Explores alternative ways to view distance education market opportunities and determine which avenues to pursue. Suggests how to be more effective in all aspects of distance education programs. (13 citations) (YKH)
Descriptors: Access to Education, Advertising, Community Colleges, Competition