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Connors, Thomas1
Dreyfus, Carol1
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Dreyfus, Carol; Connors, Thomas – International Journal of Oral History, 1985
Described is a project in which the Archives Center of the National Museum of American History and the George Meany Memorial Archives analyzed a collection of advertising materials of the Pepsi-Cola USA company and conducted interviews to gather historically valuable information concerning the company. Valuable social history information was…
Descriptors: Advertising, Oral History, Program Descriptions, Social History