For years, doing laundry at Columbia University (New York) was just as labor-intensive as it is at most universities. Fortunately, as of last spring, laundry life at Columbia has changed dramatically. Today, with the help of a real-time Web-based service called LaundryView, students can log on to the system via the LaundryView Web site from a link off the student information system (SIS) portal, to see which machines are free--even before they head to the laundry room. Students can use their campus debit cards to pay for the wash, and once they put a load in, they can monitor its progress from the same Web page, making sure they get back to catch their load as it finishes. If students prefer, they can even program the service to e-mail them when their load is done. This article reports that Columbia certainly isn't the only school embracing this wow factor; at a time when students are demanding improvements in technology across the board, other colleges and universities have moved student services online as well. Some, such as Ohio Northern University and George Washington University (District of Columbia), are making use of innovative ideas that "Webify" services once confined to the off-line world. Others, such as Mountain State University (West Virginia) and the University of Alaska system, have focused on the "administrative core" of student services: (1) admissions; (2) registration; (3) student accounts; (4) financial aid; (5) class scheduling; and (6) course management. Still other schools have opted to set their sights on making technical support easily accessible online.