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Peer reviewed Peer reviewed
ERIC Number: EJ383328
Record Type: Journal
Publication Date: 1988
Pages: N/A
Abstractor: N/A
Television Sex Roles in the 1980s: Do Viewers' Sex and Sex Role Orientation Change the Picture?
Dambrot, Faye H.; And Others
Sex Roles: A Journal of Research, v19 n5-6 p387-401 Sep 1988
Investigates the viewer perceptions of female and male television characters as a result of viewer sex and sex role orientation, based on the responses of 677 young adults to the Personal Attributes Questionnaire (PAQ). Viewer gender had an impact on the rating of female characters. (FMW)
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Assessments and Surveys: Personal Attributes Questionnaire