ERIC Number: EJ660150
Record Type: Journal
Publication Date: 2002
A Pricing Strategy To Promote Sales of Lower Fat Foods in High School Cafeterias: Acceptability and Sensitivity Analysis.
Hannan, Peter; French, Simone A.; Story, Mary; Fulkerson, Jayne A.
American Journal of Health Promotion, v17 n1 p1-6 Sep-Oct 2002
Examined the purchase patterns of seven targeted foods under conditions in which prices of three high-fat foods were raised and prices of four low-fat foods were lowered in a high school cafeteria over 1 school year. Data collected on food sales and revenues supported the feasibility of a pricing strategy that offered low-fat foods at lower prices and high-fat foods at higher prices. (SM)
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Authoring Institution: N/A