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Showing 1 to 15 of 87 results Save | Export
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Frias, Kellilynn M.; Popovich, Deidre – Journal of Education for Business, 2020
The ability to use multimethod data is an increasingly desirable skill set for business practitioners. Projects that allow business students to practice mixed methods research create a valuable opportunity to improve work-readiness skills. This research tests the benefits of a mixed methods, client-based project, which was a collaborative effort…
Descriptors: Mixed Methods Research, Business Education, Career Readiness, Experiential Learning
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Stacy Boyer-Davis; Kevin Berry; Amy Cooper – International Journal for Business Education, 2023
This research study investigated the relationship between technostress creators (techno-complexity, techno-insecurity, techno-invasion, techno-overload, and techno-uncertainty) and faculty perceptions of student cheating in online classes. Data were collected from faculty members of the Management and Organizational Behavior Teaching Society…
Descriptors: College Faculty, Business Education, Computer Use, Technology
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Berding, Florian; Lau, Ilka – Journal of Educational Media, Memory and Society, 2018
Epistemic beliefs are individuals' beliefs about knowledge and knowing. Research assumes that epistemic messages embedded in learning materials shape learners' beliefs. In order to provide information about these epistemic messages, this article analyzes 4,169 accounting exercises and 1,265 marketing exercises found in training textbooks for…
Descriptors: Textbooks, Epistemology, Beliefs, Accounting
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Canales-Ronda, Pedro; Aragonés-Jericó, Cristina – Education & Training, 2022
Purpose: This research aims to focus on analysing the opinion of university students on the effects that agile methodologies are having on their education during this time of pandemic that is affecting the normal functioning of on-site universities. Specifically, the authors intend to analyse the effect that different constructs have on the…
Descriptors: Job Skills, Higher Education, College Students, Business Education
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Fox, Julie; Leeds, Rob; Barrett, Eric – Journal of Extension, 2014
With an increasing number of consumers using smartphones, tablets, and other mobile devices to find and interact with local businesses, Ohio State University Extension developed a new curriculum aimed at improving market access for food and farm entrepreneurs. The literature review, curriculum framework, and lessons learned shared in this article…
Descriptors: Entrepreneurship, Food Processing Occupations, Food Service, Handheld Devices
Turner, John E. – Marketing Education Focus, 1990
This document presents a model for program planning and decision making for teacher education in marketing and discusses teacher education policy in the context of the model. The first section explains the document's background and perspective. The second section places marketing teacher education in the context of a larger marketing education…
Descriptors: Articulation (Education), Business Education, Distributive Education, Education Courses
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Schlee, Regina Pefanis; Harich, Katrin R. – Journal of Marketing Education, 2010
This study examines the skills and conceptual knowledge that employers require for marketing positions at different levels ranging from entry- or lower-level jobs to middle- and senior-level positions. The data for this research are based on a content analysis of 500 marketing jobs posted on Monster.com for Atlanta, Chicago, Los Angeles, New York…
Descriptors: Content Analysis, Job Skills, Business Education, Marketing
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Peltier, James W.; Scovotti, Carol; Pointer, Lucille – Journal of Marketing Education, 2008
Professional student organizations offer members a wide range of learning opportunities for applied marketing experiences. Little research exists in the marketing education literature on the role student organizations play in preparing their members for life beyond school. Understanding what students seek as members of such organizations and how…
Descriptors: Student Organizations, Business Education, Skill Development, Entrepreneurship
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Patterson, Jeanne B. – Rehabilitation Counseling Bulletin, 2009
This article describes a vision of rehabilitation counseling, wherein both the profession of rehabilitation counseling and the diverse roles of rehabilitation counselors are recognized and valued by rehabilitation counselors, the general public, and other professionals in promoting social justice and equal opportunity for individuals with…
Descriptors: Social Justice, Disabilities, Professional Associations, Rehabilitation Counseling
Chad Edward Harrison – ProQuest LLC, 2014
This report describes strategies that I implemented as an assistant principal at a Technical High School (henceforth referred to as "The Technical High School"), which provides specific vocational/technical training in sixteen different Career & Technical Education (CTE) programs. The problem I addressed was how to successfully…
Descriptors: Enrollment Rate, Vocational High Schools, Student Attitudes, Active Learning
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Kimball, Bob – Journal of Marketing Education, 2007
Educators and marketing professionals agree that course-work must address interpersonal communication skills and ethical decision making in addition to traditional business functions and skills. This article describes an innovative approach to teaching the professional selling course in which students enhance their competency in these areas…
Descriptors: Interpersonal Communication, Communication Skills, United States Literature, Teaching Methods
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McKenzie, Brent – Education, Knowledge & Economy: A Journal for Education and Social Enterprise, 2007
In addition to the challenges faced when delivering a marketing course to international students in general, the challenges are compounded when the students have little interest in the subject and the students are located in a country in transition. This study examines the experiences of the author in teaching marketing theory to first-year…
Descriptors: Student Attitudes, Marketing, Foreign Countries, Professional Development
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West, Vicki L. – Journal of Marketing Education, 2006
The selling process steps have been an integral part of professional selling courses and textbooks for years. Although slight changes have been made in their wording and format, most textbooks are consistent in the recommended process for an effective sales interaction. In an effort to combine teaching the selling process with the increased demand…
Descriptors: Textbooks, Active Learning, Salesmanship, Communication Skills
University of Northern Iowa, Cedar Falls. – 1989
This business education curriculum model contains elementary, middle/junior high, and high school business education courses for Iowa students in the following areas: accounting, basic business, information processing, marketing, and general topics. A curriculum model provides specific courses for different educational levels. Each area contains…
Descriptors: Accounting, Advisory Committees, Articulation (Education), Basic Business Education
Lay, Ted – 1986
This report outlines Oregon's Lane Community College's (LCC's) plan for marketing its customized training program for business, community organizations, public agencies, and their employees. Following a mission statement for the customized training program, a brief analysis is provided of the economic environment; of competition from educational…
Descriptors: Business Education, Community Colleges, Job Training, Marketing
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