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Showing 31 to 40 of 40 results Save | Export
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Rogers, Everett M.; Chaffee, Steven H. – Journal of Communication, 1983
Presents an exchange of views on the past, present, and future of the communication discipline. Suggests that interactive technologies will encourage new models and methods for both mass and interpersonal communication study. (PD)
Descriptors: Communication (Thought Transfer), Communication Research, Communications, Computers
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Rogers, Everett M.; Bhowmik, Dilip K. – Public Opinion Quarterly, 1970
...synthesizeYsI a special type of communication research, in which source-receiver relationships are the units of analysis, in terms of a propositional inventory about homophily-heterophily in communication behavior." (Author)
Descriptors: Attitudes, Behavior Patterns, Communication (Thought Transfer), Empathy
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Reardon, Kathleen K.; Rogers, Everett M. – Human Communication Research, 1988
Challenges the intellectual separation of interpersonal and mass media communication, arguing that this division rests primarily on grounds of historical convenience and university politics. Discusses the consequences of this dichotomy and suggests ways of encouraging intellectual exchange between the two subdisciplines. (MM)
Descriptors: Citation Analysis, Communication Research, Intellectual Disciplines, Interpersonal Communication
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Valente, Thomas W.; Rogers, Everett M. – Science Communication, 1995
Describes some of the history of rural sociological research on the diffusion of agricultural innovations, and shows how research followed (and deviated from) the Kuhnian concept of paradigm development. Examines the Iowa Hybrid Seed Corn Study which contributed to the rise of sociological diffusion research. (103 references) (AEF)
Descriptors: Adoption (Ideas), Agricultural Production, Agricultural Trends, Diffusion (Communication)
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Rogers, Everett M.; Allbritton, Marcel M. – Journal of Business Communication, 1995
Explores the distinctive aspects of the new interactive communication technologies (electronic mail over the Internet) in business communication and their implications. Discusses the growth of interactive communication, the concept of interactivity, physical distance and social presence, getting to critical mass, and flexibility and control of…
Descriptors: Electronic Mail, Higher Education, Organizational Communication, Technological Advancement
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Rogers, Everett M.; Chaffee, Steven H. – Journal of Communication, 1993
Presents a dialog between two communication scholars on communication as an academic discipline. Discusses whether communication is a discipline, the legacy of Wilbur Schramm, and specialization and diversity within the field. (SR)
Descriptors: Communication (Thought Transfer), Communication Research, Higher Education, Intellectual Disciplines
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Van de Ven, Andrew H.; Rogers, Everett M. – Communication Research, 1988
Presents an overview of research on innovations and organizations. Criticizes past research and calls for a focus on process research in future investigations, moving from a stage-by-stage conception of the innovation process to a dynamic, continuous conception in which the variables involved are sequenced and analyzed through time. (SR)
Descriptors: Communication Research, Higher Education, Innovation, Organizational Change
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Rogers, Everett M.; Hall, Brad; Hashimoto, Michio; Steffensen, Morten; Speakman, Kristen L.; Timko, Molly K. – Journal of Higher Education, 1999
A study of 55 research centers at the University of New Mexico investigated the nature of the typical center, why funding has risen during the 1990s, reasons for founding the centers, the director's role, how university-based research centers transfer technology to private companies and other organizations, and what determines program…
Descriptors: Administrative Policy, Administrator Role, Case Studies, Financial Support
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Dennis, Everette E.; Meyer, Philip; Sundar, S. Shyam; Pryor, Larry; Rogers, Everett M.; Chen, Helen L.; Pavlik, John – Journalism and Mass Communication Educator, 2003
Includes thoughts of seven educators on the place of digital communication in journalism and mass communication education. Discusses communication scholars and the professional field's readiness for the digital age. Notes educators' attitudes towards technology and technology's applications in education. (PM)
Descriptors: Communication Research, Curriculum Development, Higher Education, Internet
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Papa, Michael J.; Singhal, Arvind; Law, Sweety; Pant, Saumya; Sood, Suruchi; Rogers, Everett M.; Shefner-Rogers, Corinne L. – Journal of Communication, 2000
Explores processes of social change initiated by an entertainment-education radio soap opera by studying its effects in an observational case study in one rural village in India. Investigates the paradoxes, contradictions, and audience members' struggles in the process of media-stimulated change, a process involving parasocial interaction, peer…
Descriptors: Case Studies, Communication Research, Foreign Countries, Higher Education
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