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Rogers, Everett M. – Human Communication Research, 1999
Suggests that the field of communication study is divided into two subdisciplines: mass communication versus interpersonal communication. Expresses the division by (1) lack of cross-citations between five mass-communication journals and five interpersonal-communication journals; (2) separation of the two subdisciplines in communication…
Descriptors: Citations (References), Communication Research, Graduate Study, Higher Education
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Rogers, Everett M.; And Others – Communication Research: An International Quarterly, 1985
Although communication research in China is in an early stage of development, an increasing number of training/research activities exist in universities and institutes. The 1982 Beijing Audience Survey, the first large-scale communication field study in China, reports how mass media audiences (newspaper, radio, and television) are rapidly…
Descriptors: Audience Analysis, Communication Research, Comparative Analysis, Developing Nations
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Rogers, Everett M.; And Others – Communication Research, 1995
Discusses communication and social construction, AIDS and San Francisco, San Francisco's gay community, and the social construction of AIDS in San Francisco. Describes three eras of HIV-AIDS prevention in San Francisco, a particular HIV prevention program, and the impact of the epidemic in San Francisco. (SR)
Descriptors: Acquired Immune Deficiency Syndrome, Communication Research, Disease Control, Health Education
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Rogers, Everett M.; And Others – Journal of Communication, 1993
Seeks to add insight to the complex intellectual history of agenda-setting research by identifying over-time patterns of publications and of bibliographic citations. Addresses issues about the past, present, and future of agenda-setting research. (SR)
Descriptors: Agenda Setting, Citation Analysis, Communication Research, Educational History
Leonard-Barton, Dorothy; Rogers, Everett M. – 1979
In spring 1977, just as California was emerging from one of the worst droughts in its history, 215 Palo Alto homeowners were interviewed about their views on energy and water conservation, and about the extent to which they had adopted 11 energy-conserving practices (ECP) in the home. The objective was to discover variables both important to…
Descriptors: Adults, Change Strategies, Citizen Participation, Communication Problems
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Rogers, Everett M.; Chaffee, Steven H. – Journal of Communication, 1983
Presents an exchange of views on the past, present, and future of the communication discipline. Suggests that interactive technologies will encourage new models and methods for both mass and interpersonal communication study. (PD)
Descriptors: Communication (Thought Transfer), Communication Research, Communications, Computers
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Reardon, Kathleen K.; Rogers, Everett M. – Human Communication Research, 1988
Challenges the intellectual separation of interpersonal and mass media communication, arguing that this division rests primarily on grounds of historical convenience and university politics. Discusses the consequences of this dichotomy and suggests ways of encouraging intellectual exchange between the two subdisciplines. (MM)
Descriptors: Citation Analysis, Communication Research, Intellectual Disciplines, Interpersonal Communication
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Rogers, Everett M.; Chaffee, Steven H. – Journal of Communication, 1993
Presents a dialog between two communication scholars on communication as an academic discipline. Discusses whether communication is a discipline, the legacy of Wilbur Schramm, and specialization and diversity within the field. (SR)
Descriptors: Communication (Thought Transfer), Communication Research, Higher Education, Intellectual Disciplines
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Van de Ven, Andrew H.; Rogers, Everett M. – Communication Research, 1988
Presents an overview of research on innovations and organizations. Criticizes past research and calls for a focus on process research in future investigations, moving from a stage-by-stage conception of the innovation process to a dynamic, continuous conception in which the variables involved are sequenced and analyzed through time. (SR)
Descriptors: Communication Research, Higher Education, Innovation, Organizational Change
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Dennis, Everette E.; Meyer, Philip; Sundar, S. Shyam; Pryor, Larry; Rogers, Everett M.; Chen, Helen L.; Pavlik, John – Journalism and Mass Communication Educator, 2003
Includes thoughts of seven educators on the place of digital communication in journalism and mass communication education. Discusses communication scholars and the professional field's readiness for the digital age. Notes educators' attitudes towards technology and technology's applications in education. (PM)
Descriptors: Communication Research, Curriculum Development, Higher Education, Internet
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Papa, Michael J.; Singhal, Arvind; Law, Sweety; Pant, Saumya; Sood, Suruchi; Rogers, Everett M.; Shefner-Rogers, Corinne L. – Journal of Communication, 2000
Explores processes of social change initiated by an entertainment-education radio soap opera by studying its effects in an observational case study in one rural village in India. Investigates the paradoxes, contradictions, and audience members' struggles in the process of media-stimulated change, a process involving parasocial interaction, peer…
Descriptors: Case Studies, Communication Research, Foreign Countries, Higher Education