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ERIC Number: EJ888849
Record Type: Journal
Publication Date: 2005-Oct
Pages: 4
Abstractor: ERIC
ISBN: N/A
ISSN: ISSN-1740-4622
EISSN: N/A
Using "The West Wing" for Problem-Based Learning in Public Relations Courses
Smudde, Peter M.; Luecke, John R.
Communication Teacher, v19 n4 p107-110 Oct 2005
Integrating "The West Wing" in public relations courses can effectively dramatize the concrete and abstract dimensions of public relations. In turn, students see public relations in action (albeit fictionally so) and learn much about it through structured lessons. From individual writing assignments about situations in "The West Wing," to the creation of particular public relations discourses, to the analyses of case examples, the problems from the show that students are asked to solve approximate the demands of public relations in the "real world." "The West Wing" can be an effective part of a constructivist, problem-based approach for teaching beginning, intermediate, and advanced public relations in colleges and universities.
Routledge. Available from: Taylor & Francis, Ltd. 325 Chestnut Street Suite 800, Philadelphia, PA 19106. Tel: 800-354-1420; Fax: 215-625-2940; Web site: http://www.tandf.co.uk/journals
Publication Type: Journal Articles; Reports - Descriptive
Education Level: Higher Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A