The purpose of this study was to investigate the effect of creative drama as a teaching method on academic achievement and retention in social studies, students' attitude towards social studies of 4th grade. The research is designed according to quasiexperimental model. The research was conducted with 4th year students in a public school in Adana in Turkey. There are 42 students in experimental group and 39 in control group. Creative drama activities were used to develop social studies achievement and attitude of students as a treatment for the experimental group. The treatment consisted of 15 hours, 40 minutes sessions that equal a class hour in school and 3 hours a week. Control groups had been taught by classroom teachers as the way they do traditionally. Data collection tools are "Attitude Towards Social Studies Scale" developed by Gencel "Achievement Test" developed by the researchers. Data were processed by using covariance analysis. Findings indicated that creative drama method has a significant effect on social studies achievement and students' attitude towards social studies but not a significant effect on retention of social studies knowledge.