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Hahn, Carole L. – 1988
Controversial issues and their effect on students is the focus of this paper, which includes results of research on the influences of media and family. Discussions of controversial issues in an open classroom environment affects student attitudes by promoting: (1) less cynicism about government and politicians; (2) a belief that citizens have…
Descriptors: Adolescents, Behavior Patterns, Citizenship Education, Controversial Issues (Course Content)
DeJesus, Ora M. – 1988
Unlike commercial television, whose portrayal of older adults is often negative or degrading, cable television could offer an opportunity for more positive programming directed at older adults. Those who are interested in the portrayal of older adults and aging on television should seek control of the medium available to them, i.e., local cable…
Descriptors: Aging (Individuals), Cable Television, Commercial Television, Older Adults
King, William, Comp. – Television & Children, 1981
A collection of quotations drawn from research and opinion papers dealing with the impact of television viewing on children. Subtopics addressed are: television viewing statistics, effects of television violence, and the relationship of television to education. (JJD)
Descriptors: Antisocial Behavior, Behavioral Science Research, Child Development, Childhood Attitudes
Peer reviewed Peer reviewed
Hezel, Richard T. – Journal of Communication, 1980
Discusses the problems of evaluating the ability of public television to perform a teaching role. (JMF)
Descriptors: Audiences, Educational Television, Evaluation Criteria, Evaluation Needs
Peer reviewed Peer reviewed
Gerbner, George; And Others – Journal of Communication, 1980
Examines the distribution of age roles in prime-time and weekend daytime (children's) network television drama. Analyzes the content of program samples and survey data on attitudes and opinions to determine how conceptions of social reality are affected by television viewing habits. (JMF)
Descriptors: Age, Audiences, Characterization, Content Analysis
Rybacki, Karyn Charles; Rybacki, Donald Jay – 1984
To examine the rhetorical vision of nuclear war presented in the television show "The Day After," it is necessary to consider (1) the motives of those involved in producing the film, (2) the debate over the film that preceded its presentation, (3) the effect of the film's message, and (4) how the film's rhetorical structure contributed…
Descriptors: Audience Analysis, Audiences, Auteurism, Film Criticism
Nickerson, Rand; Teachman, Goody S. – 1979
A telephone survey was conducted in the TV Ontario major market areas to determine the potential for television based learning systems, which would include a television component, a variety of possible print components, and access to individual or group instruction by telephone or in person. The potential audience for a learning system of this…
Descriptors: Educational Television, Foreign Countries, Interviews, Marketing
Peer reviewed Peer reviewed
Shrum, L. J. – Human Communication Research, 1996
Describes a study that tested whether the accessibility of information in memory mediates the cultivation effect (the effect of television viewing on social perceptions), consistent with the availability heuristic. Shows that heavy viewers gave higher frequency estimates (cultivation effect) and responded faster (accessibility effect) than did…
Descriptors: Audience Analysis, Higher Education, Mass Media, Mass Media Effects
Peer reviewed Peer reviewed
Gerbner, George – Issues in Science and Technology, 1987
Discusses the portrayal of science and scientists on prime-time television and assesses the impact that it has on public conceptions of science. Reports that television cultivates a less than favorable orientation toward science and scientists. Offers recommendations for improvement. (ML)
Descriptors: Commercial Television, Mass Media, Nonformal Education, Popular Culture