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Crittenden, William F.; Biel, Isabella K.; Lovely, William A., III – Journal of Marketing Education, 2019
Digital change is like a fast-moving tsunami, with the digitalization of many business practices creating new relationships between businesses and customers and altering the marketing landscape. We provide an overview of several of these emerging digital innovations and their evolving impact on marketing activities. It is imperative that college…
Descriptors: Innovation, Business, Marketing, College Students
Mkdadi, Ali Mahmod – Online Submission, 2019
This article surveys the writing on technology in language and unknown dialect learning. Given the solid enthusiasm for innovation use for language learning, it is imperative to take a gander at how innovation has been utilized in the field up to this point. The objectives of this examination are twofold: to see how technology have been utilized…
Descriptors: Dialects, Second Language Learning, Second Language Instruction, Instructional Innovation
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Utecht, Jeff; Keller, Doreen – Critical Questions in Education, 2019
This paper will examine the eight principles of Connectivism Learning Theory and provide examples of how institutions of learning--K-12 and higher education--may think about applying them. Engaging in such work will allow institutions to take advantage of technological platforms as they exist today and into the future. While the Internet has…
Descriptors: Learning Theories, Elementary Schools, Secondary Schools, Critical Thinking
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Ritzer, George; Jandric, Petar; Hayes, Sarah – Open Review of Educational Research, 2018
In the year that George Ritzer publishes the ninth edition of "The McDonaldization of Society," moving his famous theory firmly "Into the Digital Age," critical educator Petar Jandric and sociologist Sarah Hayes invited George to a dialogue on the digital transformation of McDonaldization and its critical application to Higher…
Descriptors: Higher Education, Social Systems, Global Approach, Consumer Economics
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Grewal, Dhruv; Motyka, Scott; Levy, Michael – Journal of Marketing Education, 2018
The pace of retail evolution has increased dramatically, with the spread of the Internet and as consumers have become more empowered by mobile phones and smart devices. This article outlines significant retail innovations that reveal how retailers and retailing have evolved in the past several decades. In the same spirit, the authors discuss how…
Descriptors: Retailing, Marketing, Futures (of Society), Teaching Methods
Association Supporting Computer Users in Education, 2018
The Association Supporting Computer Users in Education (ASCUE) is a group of people interested in small college computing issues. It is a blend of people from all over the country who use computers in their teaching, academic support, and administrative support functions. Begun in 1968 as the College and University Eleven-Thirty Users' Group…
Descriptors: Computer Uses in Education, Conferences (Gatherings), College Students, Portfolios (Background Materials)
Becker, Samantha Adams; Brown, Malcolm; Dahlstrom, Eden; Davis, Annie; DePaul, Kristi; Diaz, Veronica; Pomerantz, Jeffrey – EDUCAUSE, 2018
What is on the five-year horizon for higher education institutions? Which trends and technology developments will drive educational change? What are the critical challenges and how can we strategize solutions? These questions regarding technology adoption and educational change steered the discussions of 71 experts to produce this report. Six key…
Descriptors: Higher Education, Technology Integration, Educational Technology, Technology Uses in Education