NotesFAQContact Us
Collection
Advanced
Search Tips
Publication Date
In 20190
Since 20180
Since 2015 (last 5 years)0
Since 2010 (last 10 years)1
Since 2000 (last 20 years)1
Author
Blackmon, Marilyn Hughes1
Education Level
Higher Education1
Audience
Location
Laws, Policies, & Programs
Assessments and Surveys
What Works Clearinghouse Rating
Showing one result Save | Export
Peer reviewed Peer reviewed
Direct linkDirect link
Blackmon, Marilyn Hughes – Behaviour & Information Technology, 2012
This paper draws from cognitive psychology and cognitive neuroscience to develop a preliminary similarity-choice theory of how people allocate attention among information patches on webpages while completing search tasks in complex informational websites. Study 1 applied stepwise multiple regression to a large dataset and showed that success rate…
Descriptors: Semantics, Cognitive Psychology, Internet, Information Technology