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Welsh, Laura – ProQuest LLC, 2011
According to the World Tourism Organization, there were 935 million international tourists in 2010. International tourists collectively spent $852 billion on tourism products in 2009 (World Tourism Organization, 2011). A tourist's awareness, selection, and choice of tourism products are extremely dependent on the information used by the tourist…
Descriptors: Personality Traits, Values, Personality, Usability