This article presents an action research, which aimed to improve pupils' literary creativity and enable them to use computers connected to the internet. The study was conducted in a small district village school in Croatia. Creating a pupils' internet magazine appeared to be an excellent way for achieving the educational aims of almost all subjects. Participation in the project was presented as a challenge to pupils to encourage their creativity as a way of life. Providing the possibility of representing their creativity and getting positive comments from readers increased pupils' self-confidence, made them proud of their published accounts and enabled them to develop their significant learning in an amusing way. These are all reasons that indicate pupils' internet magazines should be more often present in our schools. However, traditional teaching cannot serve as a successful model for encouraging pupils' creativity. Instead, it is necessary to introduce methods of active and cooperative learning. Writing about different everyday life topics, pupils made connections with members of their local community, particularly with elderly residents who recognised and supported their activity and participated in it as well. Change that was initiated ten years ago was institutionalised in the school in which it was implemented. This demonstrates how action research can contribute to achieving significant changes in teaching, and the results of this study can be used to stimulate the creativity of other teachers and their students.