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Carr, Caleb T.; Zube, Paul; Dickens, Eric; Hayter, Carolyn A.; Barterian, Justin A. – Communication Education, 2013
To explore the integration of education processes into social media, we tested an initial model of student learning via interactive web tools and theorized three sources of influence: interpersonal, intrapersonal, and masspersonal. Three-hundred thirty-seven students observed an online lecture and then completed a series of scales. Structural…
Descriptors: Distance Education, Electronic Learning, Online Courses, Social Networks