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Hoag, Anne; Grant, August E.; Carpenter, Serena – NACADA Journal, 2017
Popular and news media sources may play a key role in influencing undergraduate choice of major, yet their unique impact has not been investigated. Most research has focused on the influence of unmediated salient referents, such as parents, on students' major choices. Therefore, we developed a scale to examine the role of media professionals and…
Descriptors: Undergraduate Students, Student Surveys, News Media, Majors (Students)
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Turner, Jacob Stephen; Croucher, Stephen Michael – Learning, Media and Technology, 2014
The current study uses survey methods to understand how US college students' use of various types of social media, such as social networking websites and text messaging on smart phones, as well as consumption of traditional media, such as watching television and reading books for pleasure, is (or is not) related to intellectual cognitive…
Descriptors: Correlation, College Students, Grade Point Average, Student Surveys