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ERIC Number: EJ868421
Record Type: Journal
Publication Date: 2009
Pages: 9
Abstractor: ERIC
ISSN: ISSN-0271-0560
Athletics Success and Institutional Rankings
Fisher, Brian
New Directions for Higher Education, n148 p45-53 Win 2009
Whether intercollegiate athletics influence outside perceptions of institutional reputation and educational quality--and whether this translates into improvements in recruiting students and donors--is disputed in the research literature. Researchers have typically attempted to correlate success on the field or court with variables such as applications, yield, standardized test scores, out-of-state applications, and alumni donations, arriving at a mixed set of conclusions. The debate about whether athletic success can influence areas such as rankings will go on, and empirical research on the topic will continue to be challenging, especially when designing studies that properly isolate athletics as a variable. In exploring whether athletic success has a positive influence on institutional rankings, the author begins by briefly discussing the empirical research on spikes in admissions applications and charitable donations following success in athletics--the "Flutie Effect." The author then considers the rankings, most prominently those in U.S. News and World Report (USNWR). Finally, the author connects athletics and rankings, suggesting the possibilities for success on the football field or basketball court to enhance rankings.
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Publication Type: Journal Articles; Reports - Evaluative
Education Level: Adult Education; Higher Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A