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Teo, Thompson S. H.; Tan, Jek Swan – Internet Research, 2002
Describes a study on Internet marketing strategies of business-to-consumer (B2C) firms in Singapore. Results of a survey and hierarchical regression analyses indicate that strategies to attract customers and to relate to customers have significant positive relationships to online brand equity, which is positively related to financial growth.…
Descriptors: Administrators, Business, Foreign Countries, Internet
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Mullins, Roisin; Duan, Yanqing; Hamblin, David – Internet Research, 2001
Describes a study of the training needs of small- and medium-sized enterprises in relation to the Internet, electronic commerce, and electronic data interchange in the United Kingdom, Poland, Slovak Republic, Germany, and Portugal. Discusses the development of a Web-based intelligent training system (WITS) as a result of the study. (Author/LRW)
Descriptors: Business, Foreign Countries, Intelligent Tutoring Systems, Internet
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Kardaras, Dimitris; Papathanassiou, Eleutherios – Internet Research, 2000
Reports on the results of a survey of 120 companies in Greece that evaluated the potential of business to customer (B2C) Internet applications and investigated how the Internet and e-commerce can offer new opportunities for businesses to improve their customers' satisfaction. Discusses electronic commerce problems and future technology. (Contains…
Descriptors: Business, Foreign Countries, Futures (of Society), Internet
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Feher, Annamaria; Towell, Elizabeth – Internet Research, 1997
A survey of 142 information technology (IT) managers, CIOs, and CEOs in manufacturing, government, financial services, education, health care, retailing, aerospace, chemicals, and wholesaling examined business use of the Internet and found that although 85% of respondents are using the Internet, the perception is that their customers and vendors…
Descriptors: Administrators, Business, Consumer Economics, Internet
Peer reviewed Peer reviewed
Furnell, S. M.; Karweni, T. – Internet Research, 1999
Examines general requirement for security technologies that provide a basis for trust in the electronic commerce environment. Discusses the results of two surveys that included general Internet users who are potential customers as well as commercial businesses, that considered attitudes to electronic commerce in general and options relating to…
Descriptors: Attitudes, Business, Internet, Surveys
Peer reviewed Peer reviewed
Soh, Christina; Mah, Quee Yong; Gan, Fong Jek; Chew, Daniel; Reid, Edna – Internet Research, 1997
A survey of Singapore-based firms in computer/information technology, hospitality, manufacturing, retail, travel, publishing, and banking/finance that use the Internet for business found that most of the respondents use the Internet for marketing and advertising, customer service and support, information gathering, and, to a lesser degree,…
Descriptors: Advertising, Banking, Business, Computer Security