In 2012, the Credit When It's Due (CWID) initiative was launched by the Funders Collaborative to "encourage partnerships of community colleges and universities to significantly expand programs that award associate degrees to transfer students when the student completes the requirements for the associate degree while pursuing a bachelor's degree" (Lumina Foundation, 2012, n.p.). By 2014, 16 states had become part of this initiative. Research for this brief situates reverse credit transfer in the larger context of transfer in the 15 CWID states (Arkansas, Colorado, Florida, Hawaii, Maryland, Michigan, Minnesota, Missouri, New York, North Carolina, Ohio, Oregon, Georgia, Tennessee, and Texas) that signed on to the initiative in 2012 and 2013. By providing examples of how transfer is changing in selected CWID states, the authors illustrate the ways transfer reform evolves through improved alignment, data sharing, and interinstitutional relationships.