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ERIC Number: EJ973424
Record Type: Journal
Publication Date: 2012-Mar
Pages: 1
Abstractor: ERIC
Reference Count: N/A
ISBN: N/A
ISSN: ISSN-0004-3931
Expressive Typography
Osterer, Irv
Arts & Activities, v151 n2 p39 Mar 2012
One of the things that many post-secondary graphic-design schools look for in student portfolios is one or two typography projects with hand-rendered type. At Merivale High School, junior graphic-design classes work with traditional media, and every year they receive an assignment that encourages them to play with letter forms. In this article, the author describes a project which addresses the section of the curriculum that deals with "Words and Images," and provides students the opportunity to get practical experience with a problem not unlike the kinds of assignments they would be faced with in a post-secondary graphics program. This kind of typographical play is seen as integral in the training of young communication and design professionals. The class was required to select a consumer item with a distinct shape, and then use the appropriate expressive words to create the shape of their item using positive or negative space in an effective manner. Students were also asked to include the logo of their product in their final artwork.
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Publication Type: Journal Articles; Reports - Descriptive
Education Level: High Schools; Secondary Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: Canada