A student's performance on the basketball court undeniably brings money into the coffers of many schools. At the same time, too many of the athletes, particularly Black student-athletes, are underperforming academically and are at risk of losing their NCAA eligibility and, more importantly, failing in college overall. According to "Keeping Score When It Counts," the annual study of NCAA data on graduation rates and academic achievement, male basketball players on Division I tournament teams had an overall graduation rate of 67 percent in 2011. For Black student-athletes, the graduation rate was a little lower: 60 percent. The rate was 88 percent for their White counterparts. When the University of Kentucky Wildcats won the NCAA Division I Basketball Championship this spring, the victory did more than put another big trophy in the showcase of the venerable intercollegiate sports powerhouse. It helped ensure the financial outlook for what has become a phenomenal, and oft-times controversial, money-making machine for all involved. However, academic underperformance of male African-American athletes is the underside of stellar on-court performance of Kentucky Wildcats.