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ERIC Number: EJ943158
Record Type: Journal
Publication Date: 2011-Sep
Pages: 4
Abstractor: ERIC
Reference Count: 0
ISSN: ISSN-1527-1803
How to Use Social Media as an Advocacy Tool
Kidwai, Sabrina; Imperatore, Catherine
Techniques: Connecting Education and Careers (J1), v86 n6 p36-39 Sep 2011
When Barack Obama ran for President in 2008, he not only used a grassroots campaign to reach out to his constituents, he also utilized social media. Since Obama's run for President, other politicians and federal government officials have sought to capitalize on social media's reach by creating their own Facebook, YouTube and Twitter accounts. Policymakers are engaging in social media to not only interact with their local communities, but to keep their constituents informed about upcoming meetings, speeches and visits, as well as campaign news. This article discusses the major types of social applications, reveals how an individual can effectively use social media in his/her efforts to advocate for career and technical education (CTE), and provides helpful tools for social media management. (Contains 4 online resources.)
Association for Career and Technical Education (ACTE). 1410 King Street, Alexandria, VA 22314. Tel: 800-826-9972; Tel: 703-683-3111; Fax: 703-683-7424; Web site:
Publication Type: Journal Articles; Reports - Descriptive
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A